Saturday, March 25, 2017 13:13 IST
Varun Dhawan-Alia Bhatt starrer 'Badrinath Ki Dulhania' has successfully entered into the 100 Cr. club, which was released on Holi this month. The film has collected total Rs 100.74 crore in India only. The movie did a steady business on weekdays. Trade analyst Taran Adarsh tweeted, "#BadrinathKiDulhania [Week 2] Fri 4.21 cr, Sat 5.90 cr, Sun 7.45 cr, Mon 2.72 cr, Tue 2.45 cr, Wed 2.30 cr, Thu 2.05 cr. Total: ? 100.74 cr."
Badrinath Ki Dulhania has also recorded the highest second week collection of 2017 leaving behind films like Raees, Kaabil and Jolly LLB 2.
The film is estimated to be made on a budget of Rs 45-50 crore. This includes Rs 30 crore as its cost of production and Rs 10-15 crore for promotions and advertisements. "The film has been promoted in an amazing way. So, if we look at the landing cost, one-fourth of it would have been recovered by selling satellite rights for Rs 10-15 crore plus the money they would have recovered by selling music rights, rest would be recovered by the business they will do at the box office," film distributor Akshaye Rathi said.
Made under Dharma Productions, Badrinath Ki Dulhania is a spin-off of 2014 film Humpty Sharma Ki Dulhania. This is the third time that Alia and Varun are working together in a film after Humpty Sharma Ki Dulhania and Student of the Year. The film was released on 2700 screens.
Now Badrinath Ki Dulhania will have to share screen and audience with new release this Friday ( March 14) with Phillauri starring Anushka Sharma.